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Up to date: August 31, 2022 9:54 PM IS
Kochi (Kerala) [India]August 31 (ANI): The ‘Cup of Life’ mission, applied by Congress MP Hibi Eden in affiliation with a monetary agency, has entered the Guinness E book of Data with round one lakh menstrual cups distributed freed from value inside 24 hours.
The ‘Cup of Life’ mission is the world’s most complete menstrual hygiene marketing campaign, with 1,00,001 cups distributed throughout 126 areas in Kerala inside 24 hours.
Muthoot Finance CSR Fund has allotted Rs 1.5 crore for the mission.
The official announcement that the mission could be included within the Guinness E book was made on a particular stage within the Lulu Mall Atrium.
Guinness World Data choose Swapnil Dhangarigar made the announcement within the presence of Malayalam actor Asif Ali, Hibi Eden MP, Ernakulam District Collector Renu Raj, Muthoot Finance Managing Director George Alexander Muthoot, Deputy Director George M George, Lulu Mall India Director Shaji Philip, and IMA Kochi President Maria Varghese.
The cups, which have been collected from the ticket counters on the Rajiv Gandhi Indoor Stadium by the nodal officers and representatives of all 126 venues on August 30, have been distributed freed from cost to those that pre-registered by 5 pm on August 31. .
The registration course of was carried out via native our bodies, faculties, voluntary organizations and different main establishments of Ernakulam parliamentary constituency. The mission was applied with the participation of Ernakulam district administration and IMA Kochi.
As a part of the mission, two-month consciousness campaigns and technical classes have been organized. Below the steering of IMA Kochi, round a thousand volunteers have been skilled in menstrual hygiene and using menstrual cups. Greater than 40 docs contributed to the success of the mission. Medical doctors appointed by IMA performed scientific analysis on menstrual cups and chosen the cups. The docs of IMA Kochi additionally took up the coaching job.
On behalf of IMA Kochi, Dr. Junaid Rahman as Common Chairman, Dr. MM Hanish as Principal Coordinator and Dr. Akhil Xavier as Handbook Undertaking Coordinator labored for the success of the ‘Cup of Life’ mission.
Ache simulators have been additionally displayed at varied facilities in order that the lads might expertise the ache of menstruation. Tons of of individuals, together with college students and celebrities, have skilled menstrual cramps via the simulator.
The theme music was sung and acted by younger singer Arya Dayal. In the meantime, movie star Jayasuriya launched the brand of the mission, whereas an advert movie starring actress Aishwarya Lakshmi was additionally launched to advertise the mission.
A marketing campaign program was additionally organized through which Ramesh Pisharati and Hibi Eden participated. An open dialogue on the subject of menstruation and sixty was held on the Kochi Metro prepare from Aluva to Pettah. Seminars on this topic have been additionally organized at varied faculties.
The ‘Cup of Life’ has promoted the messages of conservation, monetary achieve, 3000 days of independence, girls empowerment, gender equality and consciousness towards social taboos. (ANI)